the Bold.
The Daring.
The Visionaries.

Our story begins with a simple belief: that every business has a unique story to tell, a vision to share, and an impact to make.

At Show Hero, we’re not just building trade show booths; we’re crafting experiences that defy convention and redefine success.

Behind the Cape: Our Story

The aerospace engineer sat at his desk, sketching wings, but his mind was already in flight. The hum of machines couldn’t drown out his craving for stories, color, and movement. So, he traded engineering for entrepreneurship, launching an e-commerce business in the wild west of the mid-90s internet. He learned to sell, to market, to think bold.

His marketing agency followed, building campaigns and creating experiences for brands. Trade shows became his stage—designing booths, telling stories through every panel and display. But too often, unreliable suppliers and wobbly setups turned bold ideas into missed opportunities. He knew then what needed to be done.

He started ShowHero to be the hero he’d always needed—one that delivered on time, over-delivered on quality, and turned trade show stress into success. It wasn’t just about displays but about crafting a seamless experience where clients could shine. At ShowHero, thinking bold isn’t just a tagline—it’s the story we live every day.

Think Bold.

Across America, Businesses Trust Us
to Build Real, Face-to-Face Connections

From coast to coast, we create spaces where brands and people meet, connect, and thrive.

The Numbers Don't Lie: Bold Booths Drive Real Results

93%

of Trade Show Attendees Are Influenced by Booth Design

81%

of Trade Show Leads Are Never Followed Up

67%

Our booths help you attract and engage the right audience.

78%

of Exhibitors Say Face-to-Face Interactions Drive Sales

the Bold.The Daring. The Visionaries.

Behind the Cape: Our Story

Across America, Businesses Trust Usto Build Real, Face-to-Face Connections

The Numbers Don't Lie: Bold Booths Drive Real Results

93%

81%

67%

78%

the Bold.
The Daring.
The Visionaries.

Across America, Businesses Trust Us
to Build Real, Face-to-Face Connections